That’s because we’ve changed the way we consume the web, which has resulted in a lot of common UI design patterns. The rise of WordPress sites and the booming theme market also have a hand in it.Īnd some folks, such as Matthew Monbre, have copped to being guilty of following everyone else’s look with his company’s site.īut having a similar look isn’t necessarily a bad thing. However, responsive design isn’t solely to blame. One of the side effects of responsive design has meant that a lot of sites look similar. Let’s examine some of the most popular for this and the coming year. Recently, we’ve seen a surge in popularity of responsive web design, as more and more sites join the drive to become ‘mobile ready’ which is now even more important in the wake of Google’s Mobile Friendly update. Who can forget the GIFs of the ‘90s, or the more up-to-date focus on flat design?
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